Cookies & Internet Advertising
Cookies we use
|Cookie Name||Type||From||What it does||Expires|
|ASP.NET_SessionId||Session||template||Used to maintain an anonymised user session by the server.||Session|
|WD4PubSESSIONID||Session||template||Used to maintain an anonymised user session by the server for #tag and v5.||Session|
|_WebdadiCookieUse||First Party||template||Remembers if user accepted or declined cookies.||5 Years|
|PREF||Third Party||youtube||The pref cookie will track user preferences and serve up related content or adverts within an embedded YouTube video.||2 Years|
|VISITOR_INFO1_LIVE,YSC||Third Party||youtube||Used to help track the number of views for a particular video.||Session|
|__zlcmid||Third Party||zopim||Used to store Zopim Live Chat ID to identify the device during visits||6 Months|
|__cfduid||Third Party||cloudflare||The "__cfduid" cookie is set by the CloudFlare service to identify trusted web traffic. It does not correspond to any user id in the web application, nor does the cookie store any personally identifiable information.||5 Years|
|__utma||First Party||This cookie is typically written to the browser upon the first visit. If the cookie has been deleted by the browser operator, and the browser subsequently visits pwc.com/gx, a new __utma cookie is written with a different unique ID. In most cases, this cookie is used to determine unique visitors to pwc.com/gx and it is updated with each page view. Additionally, this cookie is provided with a unique ID that Google Analytics uses to ensure both the validity and accessibility of the cookie as an extra security measure.||2 Years|
|__utmc||First Party||Historically, this cookie operated in conjunction with the __utmb cookie to determine whether or not to establish a new session for the user. For backwards compatibility purposes with sites still using theurchin.js tracking code, this cookie will continue to be written and will expire when the user exits the browser. However, if you are debugging your site tracking and you use the ga.js tracking code, you should not interpret the existence of this cookie in relation to||Session|
|__utmz||First Party||This cookie stores the type of referral used by the visitor to reach pwc.com/gx, whether via a direct method, a referring link, a website search, or a campaign such as an ad or an email link. It is used to calculate search engine traffic, ad campaigns and page navigation within pwc.com/gx. The cookie is updated with each page view to pwc.com/gx.||6 Months|
|_ga||First Party||This cookie is typically written to the browser upon the first visit. If the cookie has been deleted by the browser operator, and the browser subsequently visits strategyand.pwc.com, a new __utma cookie is written with a different unique ID. In most cases, this cookie is used to determine unique visitors to strategyand.pwc.com and it is updated with each page view. Additionally, this cookie is provided with a unique ID that Google Analytics uses to ensure both the validity and accessibility of the cookie as an extra security measure.||2 Years|
|_gat_UA-*||First Party||This is a pattern type cookie set by Google Analytics, where the pattern element on the name contains the unique identity number of the account or website it relates to. It appears to be a variation of the _gat cookie which is used to limit the amount of data recorded by Google on high traffic volume websites.||10 Minutes|
|_gat_gtag_ *||First Party||Used to limit the percentage of requests. It compiles information about how visitors use the site.||1 Minutes|
|_gid||First Party||Cookie used to differentiate users.||1 Minutes|
|NID||First Party||Cookie used to set user preferences||6 Months|
|fr||Third Party||Encrypted Facebook ID and Browser ID||3 Months|
|continuous_play_v3||Third Party||vimeo||Used to keep track of whether continuous play is on or not for a user.||1 Year|
|player||Third Party||vimeo||A user's HTML/Flash mode preference||1 Year|
|vuid||Third Party||vimeo||Vimeo Analytics unique id||1 Year|
|ajs_anonymous_id||Third Party||matterport||This helps us count how many people visit the site by tracking if you’ve visited before.||1 Year|
|ajs_group_id||Third Party||matterport||Used to identify known users and track their site activity.||1 Year|
|ajs_user_id||Third Party||matterport||This allows segment.io to collect data about your usage on site.||1 Year|
|_ga||Third Party||Used to distinguish users||2 years|
|_gid||Third Party||google||Used to distinguish users||24 hours|
|_gat||Third Party||google||Used to throttle request rate. If Google Analytics is deployed via Google Tag Manager, this cookie will be named _dc_gtm_<property-id>.||1 minute|
|AMP_TOKEN||Third Party||google||Contains a token that can be used to retrieve a Client ID from AMP Client ID service. Other possible values indicate opt-out, inflight requestor an error retrieving a Client ID from AMP Client ID Service.||30 seconds to 1 year|
|_gac_<property-id>||Third Party||google||Contains campaign related information for the user. If you have linked your Google Analytics and Google Ads accounts, Google Ads website conversion tags will read this cookie unless you opt-out.||90 days|
How we use them
A cookie, also known as an HTTP cookie, web cookie, or browser cookie, is a piece of data stored by a website such as ours here within your browser, and then subsequently sent back to the same website by your browser in order that our systems are able to recognise your browser and to provide services, such as remembering your name or what you have selected as your favourite items, for the next time you visit the website.
- Identifying you when you sign-in to our site. This allows us to provide you with recommendations, display personalised content, recognise you as a user, and enable you to add properties using bookmarking technology, such as adding to a "My Favourites" feature, among other customised features and services we provide.
- Keeping track of your specified preferences. This allows us to honour your likes and dislikes, such as whether or not you would like to properties that match your criteria. You may generally exercise your preferences through Your Account.
- Remembering your registration details such as your address so you do not have to type it in again, the next time you use a form of ours.
Cookies and Browser Settings
We do not provide any personal information to advertisers or to third party sites that display our interest-based banner ads. However, advertisers and other third-parties (including the ad networks, ad-serving companies, and other service providers they may use) may assume that users who interact with or click on a personalised ad or content are part of the group that the ad or content is directed towards (for example, users in South West London who browsed for properties in South West London). Also, some third-parties may provide us information about you (such as demographic information from Facebook or other social media networks that we register you through upon your request to do so).